50-70% of CRM implementations don’t meet expectation?
The MOVE Methodology was born to change that.
Transform your CRM experience with the Move Methodology
This is the missing manual for CRM.
If you’re a leader, manager, CRM specialist, technical support, or have a role with a connection to your customers, this book is for you.
It’s our goal to help you understand what’s important, why it’s important and explain everything you need to know but were too afraid to ask!
Providing a comprehensive guide for those wanting to design effective CRM strategies, the book is unique because it provides practical guidance for Marketing and CRM teams that is often missing from technical resources.
CRM is about strategy and the process of customer relationship management, not just technology.
We believe the key to success lies in four core principles:
Support is waiting for you
We wrote 'The MOVE Methodology, The Missing Manual for CRM' to bridge the gap, but we knew a book alone wasn’t enough - people needed real conversations, collaboration, and ongoing support to make lasting change.
Become part of a like-minded group of professionals who are passionate about getting the most out of CRM. Connect, learn, and move your customer!
